Soon after the IPL first revealed Vivo as their new title sponsor, Cricinfo featured an article on their front page with the headline, "IPL bigger than EPL".  Clicking on the headline sent me to a video which broke the incredible new $341m sponsorship deal and put it into context against two of the biggest leagues in the world - the NFL and the EPL. It is unbelievably impressive that a league which has only existed for 10 years could possibly be compared against those brands. But I was sceptical whether the video really contained evidence to justify the claim that the IPL was now bigger than the EPL